Introduction Stockholm International Fashion Fair

Stockholm International Fashion Fair (STOIFF)

STOIFF is a unique concept being a fashion show and exhibition which aims to explore cultures through fashion and bring forward creativity, self-expression and ingenuity. It also aims to promote fashion designers from all around the world and cultures in Sweden leading by example to create a diverse, multicultural and ethical fashion brand.

“Through this event, we wish to transmit the values of sustainable development, ethics, diversity and multiculturalism. We believe that sustainable fashion should be applied in Sweden, but also worldwide.”

Read more about Imane Belmkaddem,
Passionate about art and fashion, Imane Belmkaddem is a Moroccan woman who stands out in the Swedish fashion world. Since 2019, she has been the organizer of the Stockholm International Fashion Fair and the representative for Sweden and North Africa on the European Fashion Council.